Crowdsourcing and ten year old Vivienne Harr’s lemonade stand share significant and abundant similarities. In fact, Vivienne’s lemonade stand embodies the concept of crowdsourcing in a captivating and effective way.
Vivienne began her entrepreneurial journey when she started selling lemonade on the side of the road to raise money for human trafficking victims. She had a sign that simply read “Make a Stand.” Aptly named because she was encouraging people to buy her lemonade and make a stand against slavery. The “Make a Stand” movement evolved into a lemonade business that has raised hundreds of thousands of dollars for human trafficking victims.