A Comprehensive Portfolio of
Launch My Future
Launch My Future as an extension of The Rockford Housing Authority is dedicated to the human services that assist Rockford Housing Authority clients and the community in processing life events, developing strategies, collaborative problem-solving, and economic self-sufficiency.
Collateral / Marketing Materials
Annual reports and collateral marketing materials are essential components for companies looking to establish a strong presence in the market. As marketing professionals, we understand the significance of these documents in portraying a company’s financial health, business strategies, and overall performance to stakeholders, investors, and the public. Annual reports serve as a comprehensive overview of a company’s achievements, goals, and financial data, instilling confidence and trust in shareholders and potential investors.
Collateral marketing materials, on the other hand, play a crucial role in promoting a company’s products or services to its target audience. From brochures and flyers to business cards and promotional items, these materials serve as valuable touchpoints for potential customers, reinforcing brand identity and communicating key messages effectively. As marketing professionals, we understand the power of cohesive and visually appealing collateral materials in capturing the attention of consumers and driving engagement. By creating compelling and informative collateral, companies can differentiate themselves from competitors, build brand awareness, and ultimately drive sales and revenue growth.
Resident Opportunities Self-Sufficiency Program Brochure
Family Self-Sufficiency Program Brochure
RHA Section 3 Compliance Brochure
LMF Filmed Productions
Filmed productions play a crucial role in shaping a company’s brand and enhancing community outreach. Through visually captivating videos, companies can effectively communicate their values, products, and services to a wider audience. These productions have the power to evoke emotions, tell compelling stories, and create a lasting impact on viewers. By showcasing the human side of a brand through videos, companies can build trust and establish a strong connection with their target audience.
Multimedia Marketing Group has been working with RHA for many years, tho view all of our filmed productions with RHA and LMF please visit: https://vimeo.com/rockfordhousingauthority
ROSS Program
FSS Program
RHA Section 3 Testimonial
Resident Based Approach Section 3 Vendor Information
Jobs Plus Event Overview
Bridging the Digital Divide
Homeownership Testimonial
The Lifeforce Development Institute Presented by Carandus Brown
A Look Back at the LDI Graduates
Launch My Future Logos
Logos play a crucial role in establishing a business’s brand identity and conveying its values and mission to customers. A well-designed logo is often the first thing that comes to mind when people think of a company, making it a vital element in building brand recognition. It serves as a visual representation of the business and creates a memorable image that sets it apart from competitors.
Logos can evoke certain emotions and perceptions in consumers, helping to shape their opinions and attitudes towards the brand. Consistent use of a logo across all marketing materials and platforms can reinforce brand loyalty and trust among customers, ultimately leading to increased brand awareness and recognition in the market. In essence, a logo is the cornerstone of a business’s brand identity, playing a significant role in shaping how the company is perceived by the public.
HIGHLIGHTS OF THE LAUNCH MY FUTURE WEBSITE COMMENCED 2019
We utilize emotion immediately when you arrive on the homepage with the slider backgrounds and the copy. This is a sister website for the Rockford Housing Authority. MMG, took resident content and educational programming empowerment to the next level with this dynamic and eye-catching site filled with large, high-resolution images and video.
The RHA site utilizes a multitude of video testimonials to keep up with the concept of educational empowerment through the Lifeforce Development Institute’s energy.
For example, there is a video testimonial section with subtle hover and transition effects to keep the user experience smooth and engaged.
The ‘featured sliders’ are thoroughly captivating. They do an excellent job of showcasing each of the content alongside exciting subject matter and informative details about available programs such as Section 3, FSS, ROSS, and LDI. The modern, responsive design is extremely user-friendly and quite trendy because of easy navigation in the header highlighting the main categories, clear and effective call to action, minimalistic, yet a very creative design.
The use of images accompanied by descriptive text explains for residents, services that make the content that much more real and relatable for people interested in the human services that the Housing Authority provides to the community. They drive the user to the Registration Page to get started today. All these resident service points get wrapped into a beautiful story of empowerment that is displayed on the homepage and throughout every page on the site.