FIVE REASONS AND BENEFITS WHY TO CONTRACT A MARKETING CONSULTANT

FIVE REASONS AND BENIFITS WHY TO CONTRACT A MARKETING CONSULTANT FRESH OBJECTIVE EYES Understandably so, you may be…

WHAT IS MARKETING COLLATERAL & HOW IS USED TODAY?

WHAT IS MARKETING COLLATERAL & HOW IS IT USED TODAY? PERPETUATE YOUR STORYBRAND The term Marketing Collateral describes…

What MMG is All About

As our name implies, Multimedia Marketing Group is a full-service marketing firm. We offer a wide range of…

Relevancy

The third principle of Transmedia storytelling is relevancy. Relevancy is the degree to which your product and brand…

Sensory

Another principle of storytelling is what is known as the sensory principle. Sensory, or senses, give people the…

Archetypes

The last principle of Transmedia storytelling is Archetypes. Archetypes are familiar story characters that your consumer can recognize…

Introductory to the Principles of Storytelling

Storytelling is the cultural act of sharing stories. Throughout the history from ancient Egyptian hieroglyphics to films and…

The Principle of Authenticity

One of the four principles of storytelling is Authenticity. Authenticity is reality and people want reality. In our…

Season Greetings from Multimedia Marketing Group

As the holiday season is upon us, we find ourselves reflecting on the past year and those who…

Music and Community: Bringing a City Back to Life.

Music and Community Aug. 31, 2016 By Broderick Hooker, Intern         As in many cities…

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